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- #Summary launch jeff walker how to#
- #Summary launch jeff walker pdf#
- #Summary launch jeff walker plus#
To get started, all you need is a simple squeeze page, where people only have two options: Sign up for your list in exchange for a gift, or leave. Now imagine you could send an email to all of these people at the same time, telling them about your latest product.īoom! And that’s just 1,000 subscribers, which you can get in 3 months. It’s hard to grasp how powerful a list is, but can you think of an event hall in your town that seats 1,000 people? Think of it as filled to the brim. But you can always reach out to people whose email you have. Instagram, Twitter, Facebook, they can all shut down your account tomorrow and you’re left with nothing. That is not the case on ANY other platform. What’s more, with an email address, you own people’s contact information. Many more people interact with emails than do with posts on social media, and can you remember the last time you changed your email? You’d probably change your phone number first. Even though the social media buzz killed a lot of email’s popularity, it is still considered the medium with the highest engagement by most marketers.Įmails have a long half-life, meaning they don’t disappear into oblivion after the first 10 seconds, like a Twitter post, the first 4 hours, like an Instagram picture, or the first day, like a Facebook post. The list Jeff and I are talking about is an email list. Imagine me saying it in a hushed voice, while I’m wearing a trench coat and a fedora, almost whispering it: And even though it sounds so cheesy, it’s true. I’ve heard this line a million times. But when you’re not active in the internet marketing space, you won’t know what it means.
#Summary launch jeff walker pdf#
If you want to save this summary for later, download the free PDF and read it whenever you want.ĭownload PDF Lesson 1: The money is in the list. Ready to start an online business? Let’s get to work!
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#Summary launch jeff walker plus#
He has a course called Product Launch Formula, and Launch shares much of that in book-form, plus gives a lot of context on his biography and how many of the most successful launches he did came to be.
#Summary launch jeff walker how to#
When he realized that even at professional conferences, no one knew what he was talking about, he took on the responsibility of teaching others how to launch as well. Being one of the early internet marketing pioneers, he’s had quite some time to build and perfect the way he markets products online over the past 20 years. Like Jeff Walker, when he discovered that you could sell stuff via email in 1996. Say what you will, some people have impeccable timing. 1-Sentence-Summary: Launch is an early internet entrepreneurs step-by-step blueprint to creating products people want, launching them from the comfort of your home and building the life you’ve always wanted, thanks to the power of psychology, email, and of course the internet.